Bed Head's Purple Shampoo Review: Does It Live Up To Its Hype?

does bed head purple shampoo work well and smell nice

Does Bed Head Purple Shampoo Work Well and Smell Nice?

The Bed Head Dumb Blonde Purple Toning Shampoo by TIGI is a popular choice for those looking to enhance their blonde hair and get rid of brassy and yellow tones. But does it actually work, and does it smell nice?


According to reviews, the shampoo does work to tone blonde hair and reduce brassy and yellow tones. Many customers report that it leaves their hair feeling soft and silky, and some say it even adds volume. However, others say that it didn't make a noticeable difference to their hair, and a few mention that it made their hair dry.


When it comes to scent, opinions are mixed. Some customers say it smells great, sort of like coconut, while others say it smells terrible. A few mention that the scent is not too strong, which they appreciate.

Other Considerations

Some customers report issues with the pump not working, and others say the product leaked during shipping. It's also worth noting that this shampoo is intended for occasional use, not every day.

Characteristics Values
Smell Great, Pleasant, Tropical Twist, Coconut, Not Overpowering
Quality Good, Excellent, Works Well, Not the Best
Color Purple, Violet
Softness Hair Feels Soft and Silky
Value Affordable, Worth the Price, Not Worth the Price
Performance Reduces Brassiness, Enhances Vibrancy, Adds Shine, Reduces Frizz, Controls Frizz, Cleanses, Detangles, Smooths, Moisturizes, Conditions, Volumizes
Damage Leaking, Pump Not Working, Bottle Damaged, Faulty Pump Dispenser


Effectiveness at removing brassiness

The TIGI Bed Head Dumb Blonde Purple Toning Shampoo is an effective product for removing brassy and yellow tones from blonde hair. The shampoo contains purple toning pigments that work to neutralise brassy and yellow tones, enhancing cool tones and brightening blonde hair. The shampoo is also formulated with dimethiconol to add shine and vibrancy to dull and brittle blonde hair.

The product is well-received by customers, with an average rating of 4.3 out of 5 stars across and Many customers have left positive reviews, praising the product for its ability to remove brassy colours and enhance blonde hair. One customer review states that the product ""banishes the brassiness and is just the right hue". Another review highlights that the product ""reduces the yellow tones" in their hair.

However, some customers have reported issues with the pump not working and the bottle being damaged, resulting in leakage. It is also worth noting that the effectiveness of the product may depend on individual hair types and varying levels of brassiness. As such, it is recommended that users adjust their usage according to their hair's needs, starting with once a week and increasing or decreasing frequency as needed.



The Dumb Blonde Purple Toning Shampoo by Bed Head has received generally positive reviews for its scent, with customers describing it as "nice", "amazing", "gorgeous", and "pleasant". Some customers have also likened the scent to coconut.

However, a few customers have given negative reviews regarding the scent, with one customer stating that their hair "smells terrible" after using the product, and another stating that the scent is "not the best ever".



The quality of the Bed Head purple shampoo is generally well-regarded by customers, with some calling it "brilliant" and "excellent". It is said to brighten dull hair and work well as a general shampoo. The product is also praised for its ability to tone down yellow tones and keep hair colour bright and healthy. It is also described as softening and moisturising, leaving hair feeling "soft and silky".

However, some customers have reported issues with the pump not working and the bottle being damaged, with the shampoo leaking out. Others have noted that the product has congealed around the top of the bottle.

There are mixed reviews regarding the value of the product. Some customers feel it is worth the price, while others believe it is too expensive or a waste of money.



The purple toning shampoo is formulated with a rich, creamy texture that transforms into a luxurious lather when massaged into wet hair. Its consistency allows for easy distribution throughout the hair, ensuring that every strand is coated with the purple pigment. This helps to enhance the toning effect and ensure even results.

To achieve the best lather, it is recommended to emulsify the shampoo between your palms before applying it to damp hair. Gently massage the shampoo into your scalp, working it into a rich lather. The amount of lather can be controlled by adding more or less water during the emulsification process.

The lather produced by TIGI Bed Head Dumb Blonde Purple Toning Shampoo is described as "super" and "fabulous" by users, indicating a generous and foamy consistency. This lather not only cleanses the hair effectively but also enables the even distribution of the purple pigment, ensuring optimal toning results.

Additionally, the lather generated by the shampoo creates a pleasant and indulgent sensory experience during the hair-washing process. The rich and creamy lather provides a sense of pampering and luxury, enhancing the overall experience of using the product.

It is important to note that while a generous lather is desirable, over-shampooing or excessive lathering can lead to dryness and potential irritation. Therefore, it is recommended to adjust the amount of shampoo and lather based on your hair's needs and always follow up with a good conditioner.


Pump and leakage issues

Leaking during shipping is another common issue with this product. Some customers have reported receiving their package with the shampoo leaking from the bottle, causing a mess and wasting product. This may be due to the pump not being properly sealed or the bottle being damaged during transit. It is important for customers to check the packaging carefully upon receipt and report any issues to the seller or Amazon customer service.

In addition to pump and leakage issues, some customers have also reported receiving damaged bottles, with broken lids or snapped plastic dispensers. This can be frustrating and may require customers to request a replacement or refund. Overall, while the TIGI Bed Head Dumb Blonde Purple Toning Shampoo is a popular product, there are some pump and leakage issues that customers should be aware of and carefully inspect their product upon receipt.

Frequently asked questions

Bed Head Dumb Blonde Purple Toning Shampoo is formulated for chemically treated hair. It works to reduce frizz, balance out the pH and restore the colour of freshly dyed/highlighted hair. It is highly pigmented and leaves hair feeling clean and soft.

The Dumb Blonde Purple Toning Shampoo has a pleasant, light, tropical fragrance. Some customers describe the scent as "amazing", "wonderful" and "gorgeous".

It is recommended that you start using the purple shampoo around two to three weeks after treating your hair with colour. This is because hair is most porous after being bleached, so using the shampoo right away may cause hair to become too ashy or purple. It is not intended for everyday use. Instead, it should be used once a week and then adjust usage depending on how your hair responds.

The longer you leave the shampoo in, the more pigment your hair will absorb. If your hair is really yellow, you can leave it in for up to five minutes. If you are dealing with minimal brassiness, one to two minutes should be enough.

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